We had an amazing response on Twitter, it gave us the opportunity to talk to some great people, we had some increased PR interest and enjoyed our first chat on #sbswinnershour
I spent 20 years working with the B2B sector in an advisory role from finance to marketing, design and business mentoring. I have been running my successful marketing business for 4 years specialising in online marketing and social media. The Gluten Free Centre was born out of my passion for gluten free food and the fact that I have been struggling with various food intolerances and coeliac disease for over a decade. The Gluten Free Centre is a family business, an online resource and community hub for people struggling with coeliac disease and everyone else living a gluten free lifestyle. We want to help raising awareness to coeliac disease, which an auto immune disorder that is - according to research - affecting 1 in 100 people, with only 25% being diagnosed.
1. Always think about your market and understand fully what people want - you need to sell what people want not what you think they need.
2. Always use a combination of marketing methods to tell people about your business. Marketing works best when it is planned and your online and offline strategy is working together.
3. Know your numbers!