For Dogs' Sake Treats has become one of the 6 finalists in the Liverpool Lifestyle Best Small Business Award 2021. I'm thrilled to have got this far, particularly being a sole trader up against other bigger small businesses. It's now just down to number of votes. The winner will be announced at the Awards Ceremony on 13th November 2021.
"The most talked about business event of the year recognises the best small businesses and entrepreneurs in and around the region at our gala black tie dinner party" (12th Annual Liverpool Lifestyle Awards)
The event will be broadcast live on Liverpool Live Radio, with winners being interviewed throughout the evening. "The evening promises to be a night of inspiration and motivation celebrating all the achievements." (12th Annual Liverpool Lifestyle Awards).
For Dogs' Sake Treats began because of my own dogs health needs. It soon became clear that there were many other dogs with particular diet needs. My products are all handmade using fresh natural human grade ingredients. My creations have always been customer led. It may have started with my own dogs needs, but has developed as a result of my customers needs. I am proud to say that I've had 100% customer satisfaction with the most pickiest of eaters and at the most sensitive, difficult and challenging times. I take great pride in every aspect of my work and so foresee the next two main challenges in my business are:
1. How to manage my growth to meet demand without losing the personal touch and passion behind every product
2. Become more eco friendly …starting with my packaging.
Attending this event, will I hope enable me to network with other local small businesses, so as to be able to develop my business particularly in relation to the above. There's a lot more to getting to the final 6! It's a very exciting time for my SMALL business.