It’s well known that people prefer to engage with people, so how do you get across your personality via your brand profile and make customers follow you and talk, without undermining what you do?
Be relevant!
Ensure you’ve done your homework and not only know your customer inside and out, but also know what tweets get them buzzing.
Use Twitter analytics to analyse your most popular tweets and tailor your future outputs based on this.
And remember, Twitter isn’t a traditional sales medium.
We normally don't willingly listen to adverts or decide to read them. Therefore, you risk alienating your followers with 'sales' messages.
The companies which do a great job of selling via Twitter normally don't sell in the traditional sense. They provide excellent content and engage with their followers. It is from this engagement that sales then follow.
To find out more information or to discuss how we can help your business further, call us on 0800 612 6643 or fill out the contact form on our website – BRIGHTPIG.COM
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