Freeater is a food confidence platform helping people with food allergies, coeliac disease and other dietary needs eat out and shop with greater confidence. Through its app, Freeater supports individuals and groups to find food that works for their different needs, while helping food businesses better communicate what they offer and reach an underserved customer base. Freeater is also behind the children’s book Alex and the Feel Good Foods, helping raise awareness and inclusion around food and dietary differences from an early age.
Kate Alderson is the founder and CEO of Freeater and author of the children’s book Alex and the Feel Good Foods. Inspired by her family’s experiences navigating dietary needs, she founded Freeater to make eating out and shopping easier, more inclusive and less stressful for people with food allergies, coeliac disease and other dietary needs.
Don’t wait until everything is perfect to start. Speak to the people you’re trying to help, listen carefully, and keep building from what you learn. Some of the best opportunities come from putting yourself and your business out there before you feel completely ready.
Food businesses can create a free profile on Freeater to showcase how they cater for people with food allergies, coeliac disease and other dietary needs, helping them reach an underserved and highly engaged customer base.