My Buzz

KIND2 is a range of high performing plastic free shampoo and conditioner.

Made from natural ingredients in the UK, our products are not only plastic free, but also vegan, cruelty free and include no synthetic fragrances or colours, sulphates, silicones or parabens.

We launched in late 2019 and in our awards include:
• Winner, Beauty Shortlist Wellbeing Awards 2020 for Best Zero Waste Product – The Hydrating One
• Finalist, Pure Beauty Global Awards 2020 for Best New Sustainable Hair Product – The Restoring One
• Bronze, Free from Skincare Awards 2020 for Haircare – The Sensitive One
• Bronze, Free from Skincare Gift Awards 2020 for The Gift Set

My Bio

Hello - I'm Sue, and in 2019 I launched KIND2, a range of plastic free, solid shampoo and conditioner.

Inspired by wanting to find solutions to the scourge of plastic pollution, I made a radical career decision, left my corporate role and returned to the UK in 2018.

My background is as a strategic Business Leader in the professional services sector. From 2010 - 2018 I was living and working in Hong Kong, leading a regional business through a period of significant growth and transformation. During my time in Asia I was also a Board Director and Vice Chair of a charity focussed on delivering of legal and counselling services to victims of human trafficking.

I'm also currently a Non-Executive Director of London Learning Consortium.

My Business Tips

Tenacity and courage. It's always takes more time and effort than you think, but don't give up too easily!

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