Founder
My Buzz
Creating playful, premium-quality clothing for little ones and their families—thoughtfully designed for comfort, style, and everyday adventures. ✨
My Bio
Hi my name is Aleena I'm a mum of two and the founder of AYLO.
With over a decade in the fashion industry, launching a children's clothing brand was never part of the plan—until my daughter Ayla arrived and changed everything. During my maternity leave, I found myself searching for stylish, high-quality baby clothes that were modern, practical, and built to last. When I couldn't find what I was looking for, I decided to create it myself, and that's how the journey began.
What started as Halo Baby soon evolved alongside our growing family. Fast forward a few years, a rebrand, and the arrival of my second child—a little boy—and AYLO was born.
AYLO (pronounced IY-lo) is more than just a name. It combines our original brand, Halo, with Ayla, the little inspiration behind it all. It represents where we started, how we've grown, and the exciting future ahead.
Today, AYLO is a mum-owned brand dedicated to creating trendy, high-quality, and affordable clothing for babies, children, and parents alike. We focus on unisex, inclusive designs, premium fabrics, trend-led colours, and pieces that are made to be lived in, loved, and passed on. From playful everyday essentials to our signature mini-me matching styles, every collection is designed with real family life in mind.
As a mother, I understand the importance of clothing that not only looks great but can keep up with busy little adventures. Every AYLO piece is thoughtfully designed to be stylish, comfortable, practical, and durable—without compromising on quality or affordability.
At its heart, AYLO is about celebrating childhood, embracing modern family life, and creating clothing that feels as cool and unique as the children wearing it.