Winning the prestigious SBS award from Theo Paphitis in January 2017 gave me the most wonderful boost to kickstart 2017 with. It motivated me so much to strive for more success and for this I thank Theo dearly. Being one of the youngest people to win the SBS award is also a huge honour - I strongly believe Pura Cosmetics has the perfect ingredients for success and age definitely does not define you. Believe in yourself!
My name is Rose and I'm the owner and managing director of Pura Cosmetics. We manufacture and retail a range of lip care cosmetics, predominantly lip scrubs and lip balms, in a variety of flavours - there's something for every perfect pout! As a female teenage entrepreneur, I can really identify with my target market and their wants/desires. We strive to offer a high quality product with affordability in mind - alongside a natural ingredients and cruelty free ethos. As well as our cosmetics being suitable for vegetarians and vegans, we think we really fit the bill for beauty lovers everywhere!
Utilise social media to it's fullest - Twitter, Facebook, Instagram, Pinterest, everything! Online platforms are growing at an uncontrollable rate, do jump on the bandwagon and get your business out there!
Try to make contacts and gain as much positive PR as possible. We have found that consumers love to know the faces behind the business and more about the business's journey.