Plymouth business Cover My Cast were delighted to meet Dragon's Den star Theo Paphitis at the annual Small Business Sunday event in Birmingham recently.
Small Business Sunday, more commonly referred to as #SBS, was set up by the Dragon's Den investor, and Chairman of Ryman Stationary, to reward promising small businesses by providing them with a vast platform to showcase themselves. The competition which showcases six businesses each week, and is run via Twitter, sees Theo 'retweet' the winner's business summaries to his 450,000 followers, which instantly brought huge attention to the lucky local business, who won in 2010.
Since winning, Cover My Cast were also welcomed in to the #SBS community, which includes an exclusive website set up for winners to showcase their products and services, as well as exclusive offers and opportunities, including the annual networking event.
The event, which takes place at Birmingham's ICC, sees small businesses from all over the country attending for networking, inspirational talks, and a chance to collect their certificate from Theo himself.
Bob and Marion Bignell were thrilled to finally make the event this year, and are now celebrating in the increased attention and interaction it has brought to their work. Having begun when co-founder Marion broke her wrist, Cover My Cast was born from her desire to look fashionable whilst her break was on the mend, and realising that others would want the same for their own casts.
“We want more people to know that if they break they don't have to put up with a plain or rough cast.”
The colourful casts which range from floral designs to leopard print, and beyond, have been attracting a lot of attention and praise. Marion made sure to wear her favourite black crushed velvet cast to the event, catching Theo's eye straight away when she shot her arm up during the event's question and answer session.
With their #SBS award in the bag, Bob and Marion are excited to see where Cover My Cast will go next, with the hopes to sell more of their creative casts and plans to sell their products in Europe. Being acknowledged and supported by the Dragon's Den star has set the pair up for a whirlwind ride.
